The Trade Desk and Walmart Connect are fully committed to the partnership and continue to innovate together. The two companies are looking forward to expanding the partnership in the years ahead. As ...

Walmart has renegotiated its agreement with Trade Desk and now has the option to use ad-buying platforms of other firms.

While its short-term prospects are uncertain, the long-term growth picture is clear. The Trade Desk sits at the center of ...

The Trade Desk (NASDAQ:TTD) saw its shares drop 6% Thursday after The Information reported that Walmart Inc (NYSE:WMT) ...

Walmart Connect's deal with The Trade Desk is no longer exclusive; Amazon competes with everyone but publishers; and Meta's ...

Amazon’s most direct rival in handling ad sales across the web, the Trade Desk, could be in danger of losing one of its most ...

Dive Insight: Walmart is revamping its retail media network as the ad industry prepares for significant disruptions to mainstay targeting tactics. With the death of cookies looming on the horizon and ...

The Trade Desk (TTD -0.50%) was one of the undisputed winners of 2020, as its stock price more than tripled over the course of the year. The company is adding to its credentials, partnering with ...

Walmart has reached a deal with The Trade Desk to develop a programmatic buying platform using the retailer’s data to place ads outside Walmart properties as part of a broader plan to become a ...

Walmart is building infrastructure to support its fast-growing retail media business. After more than a year of testing, it settled on a custom-built version of the Trade Desk DSP. AdExchanger first ...

Walmart's media management arm, Walmart Connect, has announced it will launch a demand-side platform, Walmart DSP (demand-side platform), built in partnership with The Trade Desk, an ad-tech company.