Sydney Sweeney still loves a pair of blue jeans. The actress, 27, took to Instagram on Friday, August 15, to share photos of ...

Experts say that American Eagle's response to the outrage over its campaign featuring the "Euphoria" actor tells us a lot about the current political climate.

While online backlash to American Eagle’s Sydney Sweeney ad has cooled, new data from Pass_by suggests the impact may still ...

Foot traffic is down at American Eagle by almost 9% year-over-year for the week of Aug. 3, according to retail data firm Pass ...

They were almost paralyzed by their body positivity movement and were cautious about coming across too sexy,” according to retail analyst Gabriella Santaniello, who heads up A-Line Partners.

The actress posted an array of photos on Instagram where she hung out with loved ones while wearing a white tee and jeans ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Actress Sydney Sweeney has dominated headlines in recent weeks amid her partnership with American Eagle, which has emerged as ...

近期，美国时装品牌“美国之鹰”（American Eagle）推出的新广告在当地社交媒体上引发激烈讨论。该广告由被中国粉丝昵称为“悉尼妹”的当红演员西德尼·斯维尼（Sydney ...

Dr. Phil has blasted the outrage over Sydney Sweeney's controversial new American Eagle ads, and he plans to buy the brand's ...

Americans Eagle shares rose more than 23% on Monday, Aug. 4, after President Donald Trump praised its controversial ad ...

Sydney Sweeney's brother, Trent, poked fun at her controversial American Eagle campaign. The actress' brother, who is in the ...