Dentsu, Monks and Wpromote have each found that conversions are stable, and in some cases increasing, in the age of AI search ...

State Senator DeAndrea Salvador (D-N.C.) has filed a complaint against Omnicom Group and Whirlpool over AI-manipulated ...

This spec ad, starring AI influencer Bruce Ryder, was produced using Kling, Midjourney, Runway Alpha, Google Veo, Hedra, and ...

Kathy Hepinstall Parks—poet, L.A. Times bestselling novelist, internationally award-winning advertising copywriter, off-color ...

Audio electronics-maker Bose is moving millions of dollars from paid search advertising into brand building after a Google ...

Retail media is entering a new era where relevance, trust, and precision—not scale—define success, with CVS Media Exchange ...

Boutique creative studio Easy Pete’s takes the brand beyond its scientific roots into more absurdist territory.

This is the first of a series looking at buzzy food and beverage trends and what marketers of all kinds can learn from them.

No Frame Missed” tells three stories of how the phone’s Action Mode helps users record steady video.

Having clear AI strategies and capabilities is crucial for competing in account reviews. Here's how media agencies should ...

The industry first needs unified standards, shared data, clear pricing models and proven infrastructure across platforms and ...

After a rise in body positivity in recent years, many marketers appear to be pulling back on featuring diverse body types; ...