Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like?

Youth-centric gaming and social platform Roblox has earned positive notices from Wall Street analysts for its new advertising initiative. Roblox stock rose on Wednesday.

Roblox, in the wake of serious criticism and a filing by TINA (Truth in Advertising) has brought in new rules to block any users under 13 from seeing adverti ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

Roblox has launched a new format of video advertising on its gaming platform and announced a partnership with Google (GOOGL.O) to help boost the growth of its nascent ad business. Gamers can ...

Roblox has expanded its immersive video ads access to all advertisers, enabling them to reach Roblox’s Gen Z users who represent over half of the platform’s 71.5m daily active users. Available ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and a Google partnership.

Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.Gamers can choose to ...

Profitability aside, Roblox is attracting new customers. The platform reached 61.5 million daily active users, a 18% increase year-over-year, totaling 4.7 million hours engaged in December (a 21% ...

What’s Old Continues to Be New Again [content-module:Forecast|NYSE:RBLX] Roblox is the latest company to attempt to capitalize on the benefits of advertising revenue.