The Moxie Festival, which celebrates all things Moxie, hit a high note on Friday when more than ten thousand visitors were ...

The Moxie Festival is back! You can join Moxie lovers from all over the world for three days of fun. In addition to the ...

Chugger 'Badlands' Booker, a giant parade, music, fireworks and food are a few sips of the 3-day Moxie-fueled fun planned, ...

LISBON (WGME) -- The 41st annual Moxie Festival is now underway in Lisbon. The theme this year is “Hang loose and drink Moxie.” The festival will run from Friday through Sunday, and people who attend ...

The chug-off looks to be just one of the many highlights this year when the three-day Moxie Festival gets underway Friday with a luau theme and the slogan “Hang Loose, Drink Moxie.”. With that ...

The three-day festival will be held from Friday, July 8 to Sunday, July 10. The events will include the traditional Moxie Parade, fireworks show, 5K road race, a car show and Moxie chugging event.

Since 1982 the festival and its bitter-soda roots have attracted crowds from across the country to participate in Moxie-themed events, swelling this town of about 10,000 residents.

LISBON After chugging nearly 2.5 liters of Moxie on Saturday during the annual Moxie Chug-n- Challenge, Beau Bradstreet held his empty bottle in the air in triumph at the end of the two-minute ...